Based on the BCG matrix (Exhibit 11), the organization’s present-day product or service is a Hard cash Cow but the organization’s new products, Quartz is an issue mark. It will eventually quickly enter into Puppies matrix, if proper advertising and marketing channel will not be prepared by the company. https://buy-case-study-help19401.ivasdesign.com/53973881/new-step-by-step-map-for-mba-case-study-help